• Gemma and/or Sascha G.

The 31 major causes of failure

Inspired by Napoleon Hill's famous book "Think and Grow Rich", published in 1937 for the first time



Think and grow rich by Napoleon Hill

Life's greatest tragedy consists of men and women who earnestly try, and fail! The tragedy lies in the overwhelmingly large majority of people who fail, as compared to the few who succeed.


As you go over the list, check yourself by it, point by point, for the purpose of discovering how many of these causes of failure stand between you and success.


  1. Unfavorable hereditary background There is but little, if anything, which can be done for people who are born with a deficiency in brainpower. Andrew Carnegie's philosophy offers but one method of bridging this weakness - through the aid of the Mastermind. Observe with profit, however, that this is the only one of the 31 causes of failure which may not be easily corrected by any individual alone.

  2. Lack of a well-defined purpose in life There is no hope of success for the person who does not have a central purpose or definite goal at which to have a central purpose or a definite goal at which to aim. 98 out of every 100 of those whom I (Napoleon Hill) have analyzed had no such aim. Perhaps this was the major cause of their failure.

  3. Lack of ambition to aim above mediocrity We offer no hope for the person who is so indifferent as not to want to get ahead in life, and who is not willing to pay the price.

  4. Insufficient education This is a handicap that may be overcome with comparative ease. Experience has proven that the best-educated people are often those who are known as "self-made" or self-educated. It takes more than a college degree to make one a person of education. Any person who is educated is one who has learned to get whatever she/he wants in life without violating the rights of others. Education consists, not so much of knowledge, but of knowledge effectively and persistently applied. People are paid, not merely for what they know, but more particularly for what they do with that which they know.

  5. Lack of self-discipline Discipline comes through self-control which means that one must control all negative qualities. Before you can control conditions, you must first control yourself. Self-mastery is the hardest job you will ever tackle. If you do not conquer your own self, you will be conquered by it! You may see it at one and the same time both your best friend and your greatest enemy, by stepping in front of a mirror.

  6. Ill health No person may enjoy outstanding success without good health. Many of the causes of ill health are subject to mastery and control. These in the main are:

  7. overeating of foods not conducive to health

  8. wrong habits of thoughts; giving expression to negatives

  9. wrong use of, and overindulgence in sex

  10. lack of proper physical exercise

  11. an inadequate supply of fresh air, due to improper breathing

  12. Unfavorable environmental influences during childhood "As the twig is bent, so shall the tree grow" Most people who have criminal tendencies acquire them as the result of a bad environment, and improper associates during childhood.

  13. Procrastination This is one of the most common causes of failure. Procrastination stands within the shadow of every human being, waiting for its opportunity to spoil one's chances of success. Most of us go through life as failures because we are waiting for the "time to be right" to start doing something worthwhile. Do not wait. The time will never be "just right". Start where you stand, and work with whatever tools you may have at your command better tools will be found as you go along.

  14. Lack of persistence Most of us are good "starters" but poor "finishers" of everything we begin. Moreover, people are prone to give up at the first signs of defeat. There is no substitute for persistence. The person who makes persistence his watch-word discovers that failure finally becomes tired, and departs. Failure cannot cope with persistence.

  15. Negative personality There is no hope of success for the person who repels people through a negative personality. Success comes through the application of power, and power is attained through the cooperative efforts of other people. A negative personality will not induce cooperation.

  16. Lack of controlled sexual urge Sex energy is the most powerful of all the stimuli which move people into action. Because it is the most powerful of the emotions, it must be controlled, through transmutation, and converted into other channels.

  17. Uncontrolled desire for "something for nothing" The gambling instinct drives millions of people to failure. Evidence of this may be found in a study of the Wall Street crash of 1929, during which millions of people tried to make money by gambling on stock margins.

  18. Lack of a well-defined power of decision People who succeed reach decisions promptly, and change them, if at all, very slowly. Those who fail reach decisions, if at all, very slowly, and change them frequently, and quickly. Indecision and procrastination are inseparable. Where one is found, the other may usually be found also. Kill off this pair before they completely "hog-tie" you to the treadmill of failure.

  19. One or more of the six basic fears They must be mastered before you can market your services effectively.

  20. The fear of poverty

  21. The fear of criticism

  22. The fear of ill health

  23. The fear of loss of love

  24. The fear of old age

  25. The fear of death

  26. Wrong selection of a mate in marriage This is one of the most common causes of failure. The relationship of marriage brings people intimately into contact. Unless this relationship is harmonious, failure is likely to follow. Moreover, it will be a form of failure that is marked by misery and unhappiness, destroying all signs of ambition.

  27. Over-caution The person who takes no chances generally has to take whatever is left when others are through choosing. Over-caution is as bad as under-caution. Both are extremes to be guarded against. Life itself is filled with the element of chance.

  28. Wrong selection of associates in business This is one of the most common causes of failure in business. In marketing personal services, one should use great care to select an employer who will be an inspiration, and who is, himself/herself, intelligent and successful. We emulate those with whom we associate most closely. Choose an employer who is worth emulating.

  29. Superstition and prejudice A superstition is a form of fear. It is also a form of ignorance. Those who succeed keep an open mind and are afraid of nothing.

  30. Wrong selection of a vocation No one can succeed in a line of endeavor which she/he does not like. The most essential step in the marketing of personal services is that of selecting an occupation into which you can throw yourself wholeheartedly.

  31. Lack of concentration of effort The jack-of-all-trades seldom is good at any. Concentrate all of your efforts on one definite chief aim.

  32. The habit of indiscriminate spending The spend-thrift cannot succeed, mainly because they stand eternally in fear of poverty. Form the habit of systematic saving by putting aside a definite percentage of your income. Money in the bank gives one a very safe foundation of courage when bargaining for the sale of personal services. Without money, one shall take what is offered, and be glad to get it.

  33. Lack of enthusiasm Without enthusiasm, one cannot be convincing. Moreover, enthusiasm is contagious, and the person who has it under control is generally welcome in any group of people.

  34. Intolerance The person with a closed mind on any subject seldom gets ahead. Intolerance means that one has stopped acquiring knowledge. The most damaging forms of intolerance are those connected with religious, racial, and political differences of opinion.

  35. Intemperance The most damaging forms of intemperance are connected with eating, strong drink, and sexual activities. Over-indulgence in any of these is fatal to success.

  36. Inability to cooperate with others More people lose their positions and their big opportunities in life, because of this fault than for all other reasons combined. It is a fault which no well-informed businessman or leader will tolerate.

  37. Possession of power that was not acquired through self-effort (sons and daughters of wealthy men, and others who inherit money which they did not earn). Power in the hands of one who did not acquire it gradually is often fatal to success. Quick riches are more dangerous than poverty.

  38. Intentional dishonesty There is no substitute for honesty. one may be temporarily dishonest by force of circumstances over which one has no control, without permanent damage. But, there is no hope for those who are dishonest by choice. Sooner or later, their deeds will catch up with them, and they will pay by loss of reputation, and perhaps even loss of liberty.

  39. Egotism and vanity These qualities serve as red lights which warn others to keep away. They are fatal to success.

  40. Guessing instead of thinking Most people are too indifferent or lazy to acquire facts with which to think accurately. They prefer to act on "opinions" created by guesswork or snap-judgments.

  41. Lack of capital This is a common cause of failure among those who start out in business for the first time, without sufficient reserve of capital to absorb the shock of their mistakes and to carry them over until they have established a reputation.

  42. Your turn List your own cause(s) of failures that have not been listed here

Every time I read again this list, I cannot stop thinking to myself that the descriptions put under these titles are very limited and limiting. There are so many other and different explanations to put there, as well as solutions to get over these major causes of failure.


I will go over it again and expand on every subject. This is important so that we can address the root causes of failure instead of just feeding your mind with success principles.


Gemma, April 5th, 2021



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